Topic
A24 Explained: How an Indie Studio Became a Brand
The rainbow card sells tickets the way a studio logo never used to — and the strategy behind it is more deliberate than it looks.
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Topic
Theater Economics — Why Theaters Make Their Money on Popcorn: The Split Behind the Ticket
Studios take half of every ticket, and far more in opening week, so theaters live on the lobby. How rental fees, front-loaded grosses, and popcorn margins actually divide the money.
Topic
Televisions on Sale — How to Buy a TV Without Regret: Specs That Actually Matter
Panel types, refresh rates, and sale-season timing, decoded for people who just want the picture to look good.