Anyword Copywriting Software Offers ‘Secret Weapon’ to Optimize Landing Pages
Anyword, the data-driven AI copywriting platform, has announced its new and improved Website Targeted Messaging feature, which analyzes the assets on a user's landing page to optimize copy, generate new copy and maximize conversions.
Founded in 2013, Anyword uses artificial intelligence and machine learning to create a marketing copy generator tool. The platform leverages multiple databases and analytics from $250 million in actual advertising spots to generate text guaranteed to resonate with both specific use cases and audiences.
Anyword's Website Targeted Messaging optimizes a website's landing page to increase conversions and sales. It takes existing assets from the business's website and applies Anyword's data to generate compelling copy to use on the landing page. Users can preview and edit the copy and see Anyword's Predictive Performance score to select the best options.
From there, the user can select the preferred versions of the copy, set how frequently each will appear on the campaign website, and set what action constitutes a conversion, such as clicking a destination URL or a "call to action" button, and set it on the website. If an ad has many variations of copy per the search keywords but all lead to a single copy landing page, WTM creates the consistency to show the audience copy that matches what they saw in the ad.
Once the campaign is active, Anyword also generates analytics on how each variation is affecting conversion rates, providing valuable, real-time insights for the professional marketer.
"Anyword understands how difficult it can be to bring in potential customers to your site and pique their interest enough to stick around," said Yaniv Makover, co-founder and CEO of Anyword.
"Our upgraded Website Targeted Messaging helps develop variations of the best possible copy, shows those variations to your website visitors, learns what works best and continually improves that copy to turn visitors into customers." Website Targeted Messaging is available for Anyword Convert customers.
To learn more about how Anyword brings powerful, engaging, and tailored copy to life, visit anyword.com.
About Anyword
Anyword, formerly known as Keywee, uses AI and natural language processing to develop effective, performance-driven marketing language so that marketers communicate to consumers using text that yields the highest-level results and meets conversion goals. Anyword's AI-generated text is coupled with an intuitive scoring system that ranks text, predicting results so that marketers can measure performance prior to launching a campaign and avoid costly and time-consuming A/B tests.
With predictive performance, marketers know, in advance, how well text will perform with each audience base. Based in New York, Anyword was founded in 2013, and in its most recent Series B funding round, secured $21 million led by Innovation Endeavors. To learn more about Anyword, please visit anyword.com.
Media Contact
Madeleine Moench
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Original Source: Anyword Copywriting Software Offers 'Secret Weapon' to Optimize Landing Pages
Former PlayStation Exec Joins Kindly; Humanitarian Cryptocurrency Bringing ‘Measurable Social Impact’ to Gaming & Metaverse
Kindly and Play Station Announcement
Former Sony Playstation Exec Join Kindly to Bring Social Impact to Gaming and the Metaverse.
Co-founded by one of the world's largest food relief charities, Kindly aims to bring social impact to NFTs, gaming, and the Metaverse by building an ecosystem of products and services using blockchain and Web3 technologies to generate, track, and streamline the processing of measurable social impact.
With Matthew's 8+ years of experience working with Sony PlayStation, he provides valuable insight and connections that create significant opportunities for Kindly within the mainstream gaming industry. The Japanese tech giant now makes most of its gaming revenue, which totalled $24.9 billion last year, with the PlayStation 5, which came out in 2020 and became the world's most popular next-gen video game console.
Matthew shares his enthusiasm: "I'm excited to facilitate connections, business opportunities, and gaming innovations for Kindly to create products and services that will generate measurable Social Impact through Kindly's ecosystem."
Founder and Chairman of Kindly, Paul Rodney Turner, says "Our goal at Kindly is to make it easy for everyone to be kind through building innovative Web3 applications and a platform that will transform business, including the gaming industry."
The prediction for gaming is 180 million gamers in the U.S. by 2022, the majority between 18-34. The same core demographic as the cryptocurrency and NFT market.
"We're building a platform that enables any blockchain or gaming platform to become socially responsible by generating measurable social impact. With Matthew's experience and insight, we'll create winning products for the Metaverse space," explained Carmelia Ray - Head of Marketing & Community at Kindly.
About Kindly
Kindly is a humanitarian-based cryptocurrency project co-founded by Food For Life Global. With their existing infrastructure and strategic partners, Kindly is bridging the gap between social impact and Web3. They'll create innovative consumer and business-related products that track and execute certified measurable social impact on the blockchain.
Kindly launches their white-list to qualify for their Buy, HODL & Earn Airdrop to receive 50% more Kindly Coins after token launch in Q3 2022. Sign-up link: kindlycoin.com/whitelist
To learn about the Kindly Ecosystem, visit www.Kindlycoin.com.
Media Contact:
Carmelia Ray, Head of Marketing & PR, Kindly
Mobile: 647-928-6824 Email: [email protected]
Related Files
Kindly-Whitepaper.pdf
Related Images
Kindly and Play Station Announcement
Former Sony Playstation Exec Join Kindly to Bring Social Impact to Gaming and the Metaverse.
Kindly Social Impact: Feeding Children in Need
Kindly has partnered with one of the largest food relief charities in the world to execute its food-related social impacts.
Kindly Social Impact: Feeding Rescued Animals
Kindly has partnered with one of the best international sanctuaries in the world to execute its animal-related social impacts.
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Original Source: Former PlayStation Exec Joins Kindly; Humanitarian Cryptocurrency Bringing 'Measurable Social Impact' to Gaming & Metaverse
